Privacy policy

Last update: December 1^st, 2023

Protecting your privacy is of paramount importance to 9487-6851 Québec Inc. (“Beauvoir“, “we“, “our“, or “us“). As such, we have implemented protective measures and sound management practices for your Personal Information (defined below), in accordance with applicable laws.

This Privacy Policy (“Policy“) aims to inform you of:

• Our practices regarding privacy and the protection of personal information;
• How we process, collect, use, and disclose your personal information (any information that may identify you, directly or indirectly);
• Your rights regarding this information;
• Who is responsible for processing the information processed and collected;
• To whom this information is disclosed;
• The use of cookies.

This privacy policy should be read in conjunction with our Terms of Use and any other applicable service agreement concluded between you and us.

By visiting or using the website https://beauvoir.ca/ (“Website“) or any of our Services (defined below), you agree that we may collect, use, disclose, store, destroy, and otherwise process your Personal Information in accordance with the terms and conditions described in this Policy. If you do not agree to comply with and be bound by the Policy, you are not authorized to visit or use the Website or the Services or to communicate your Personal Information to us.

This Policy does not apply to the personal information of Beauvoir’s employees, representatives, and consultants, or any other person affiliated with Beauvoir, as well as any information that does not constitute Personal Information as defined by law.

1. DEFINITIONS

The following words and expressions, when they appear with an initial capital letter in the Policy, have the meaning attributed to them below, unless an implicit or explicit derogation in the text:

“Personal Information” means any information concerning a natural person which allows them to be identified, as defined by the Act respecting the protection of personal information in the private sector (Quebec) or by any other equivalent law of another jurisdiction. In general, information concerns a natural person and allows them to be identified when it reveals, directly or indirectly, something about the identity, characteristics (for example, abilities, preferences, psychological tendencies, predispositions, mental abilities, character, and behavior of the concerned person) or activities of that person, regardless of the nature of the medium or the form under which this information is accessible (written, graphic, audio, visual, computerized, or other).

“Privacy Officer“: The person responsible for the implementation of this Policy, whose contact details can be found in Article 2 of the Policy.

“Services” refers to all services offered by Beauvoir, whether offered in person or through the Website and its features, including but not limited to our brand strategy and marketing services, design, ideation and storytelling, graphic design, video production, web development, web hosting, digital performance, our newsletter, our customer service, as well as associated media and documentation (printed or digital) made available to you.

2. PRIVACY OFFICER

Questions, comments, and complaints regarding the Policy and Beauvoir’s privacy practices can be addressed to our Privacy Officer, currently Thomas Bargone Fisette, at the following contact details:

Email: vieprivee[at]beauvoir.ca (Attention: Privacy Officer)
Mail: Beauvoir (Attention: Privacy Officer)
100-165 Wellington Street N., Sherbrooke (Quebec), J1H 5B9

The Privacy Officer is responsible for determining the purposes and means used in the processing of personal information.

2.1. Responsibilities of the Privacy Officer

The Privacy Officer is committed to protecting the personal information collected, not to transmit it to third parties without having informed you, and to respect the purposes for which this information was collected.

Furthermore, the Privacy Officer commits to notifying you in case of rectification or deletion of personal information, unless this results in disproportionate formalities, costs, or procedures for him.

In the event that the integrity, confidentiality, or security of your personal information is compromised, the Privacy Officer commits to inform you by any means.

3. PROCESSING OF PERSONAL INFORMATION

3.1. Collection of Personal Information

In the course of our activities, we may process various types of Personal Information including the information listed below:

• contact information, such as your first and last name, postal address, email address, and phone number;
• professional or employment information, such as your resume, portfolio, profession, and other information you provide when applying for a job at Beauvoir;
• credit card numbers or banking information used during the payment for certain Services and subscriptions, such as web hosting;
• information related to products or services, such as information concerning the Services we have provided to you and your purchase history;
• information you choose to provide or transmit to us, for example, when you fill out a form, respond to surveys, or communicate with one of our employees or representatives, like your preferences and interests;
• information collected automatically when using the Website and our Services, including:
  • connection information and other information about your activities on the Website, such as your IP address, the pages you have viewed, the time and date of your visits, the type of browser you use, the operating system of your device, and other hardware and software information;
  • geolocation data, such as your IP address, precise or approximate location determined from your IP address or your mobile device’s GPS (depending on your device and browser settings);

Please note that some information, such as your username and profile picture, could be publicly accessible if you comment on our blog posts or other public publications;

In each case, these Personal Information are processed in accordance with the legitimate and necessary purposes listed in Article 3.2 below.

3.1.1. Forms and Collection Methods

Typically, your personal information may be collected through the following methods:

• Contact or registration form on the Website
• Order form
• Form to apply for a job on the Website
• Opinion surveys or satisfaction questionnaire
• Contests, draws, or other event communications.
• Email or verbal communication between you and Beauvoir

3.2. Use of Personal Information

We may use your Personal Information for the legitimate purposes described below:

• to operate, administer, maintain, supervise, develop, improve, and offer all the functionalities of our Website;
• to provide you with Services and ensure the operation of the Website;
• to improve our Services and develop new Services;
• to send you messages, updates, security alerts, and account notifications;
• for marketing and business development purposes, if you have previously consented to the processing of your personal information for these purposes;
• to answer your questions and provide you with assistance as needed;
• to administer a contest, promotion, survey, or another feature of the Website or our Services;
• to collect opinions, comments, questions, requests, and complaints relating to our Services and the Website;
• to perform research and analysis, including statistical analysis, related to our business and our Services;
• to detect and prevent fraud, errors, spam, security incidents, and other harmful activities;
• to transmit communications in accordance with the law;
• for any other purpose permitted or required by law.

Please note that we do not use the information we collect to draw inferences or any interpretation whatsoever.

3.3. Communication of Personal Information

We may communicate your Personal Information to our employees, contractors, consultants, agents, service providers, and other trusted third parties (collectively, the “Service Providers“), who need this information to help us operate our Website, carry out and protect our business activities, or serve you, provided that these Service Providers have previously committed in writing to ensuring the confidentiality of your Personal Information in accordance with applicable laws and our information governance program.

We do not sell, trade, or otherwise communicate your personal information to third parties, except for the following reasons or subject to the exceptions provided by law:

• Profile creation
• Order fulfillment
• Partnership
• Advertising

If you do not wish your personal information to be shared with third parties, you may object at the time of collection or at any time thereafter in accordance with the “Right to object and withdraw” section in Annex 1.

3.3.1. Service Providers and Other Third Parties

Although we try to avoid communicating your Personal Information to third parties, we rely on third-party service providers to perform various services on our behalf, such as remarketing, website hosting, and data analysis and storage. We have defined below the cases in which such communication could occur:

• Google – We use Google Analytics to analyze the audience and traffic on the Website as well as the reCAPTCHA service for security purposes. See their privacy policy.
• Facebook – We use the platforms and products of Facebook for our remarketing activities, including the development of our clientele and the promotion of our activities and products. See their privacy policy;
• LinkedIn – We use the LinkedIn platform for our remarketing activities, including the development of our clientele and the promotion of our activities and products. See their privacy policy;

We enter into written contracts with our Service Providers before communicating your Personal Information to them, and we only provide them with the Personal Information necessary to carry out their mandate. As part of these contracts with our Service Providers, we commit to ensuring that the principles set forth in this Policy are respected, and these Service Providers are required to use the Personal Information according to our instructions and solely for the purposes for which they were provided. Moreover, these Service Providers offer us sufficient guarantees regarding the implementation of adequate protection measures that are proportional to the sensitivity of the Personal Information concerned, the purpose of their use, their quantity, their distribution, and their support. When our Service Providers no longer need your Personal Information, we ask them to return or destroy this Personal Information appropriately.

Please note that some of our Service Providers are located outside of Quebec. It is therefore possible that some of your Personal Information may be communicated outside of Quebec. Before communicating Personal Information outside of Quebec, we conduct a privacy impact assessment to evaluate the risks associated with this communication and to determine if the Personal Information concerned will benefit from adequate protection. We will proceed with the communication of the concerned Personal Information with the Service Provider only after obtaining positive conclusions from our assessment and a confirmation that the risks to privacy are minimal.

3.3.2. Compliance with Legislation, Response to Legal Requests, Prevention of Harm, and Protection of Our Rights

We may communicate your Personal Information when we believe such disclosure is authorized, necessary, or appropriate, in particular:

• to respond to requests from public and governmental authorities, including public and governmental authorities outside your country of residence;
• to protect our activities;
• to comply with judicial proceedings;
• to protect our rights, our privacy, our security, our properties, yours, or those of third parties;
• to enable us to implement available remedies or to limit the damages we may suffer; and
• in accordance with applicable laws, including laws outside your country of residence.

3.3.3. Business Transaction

We may share, transfer, or communicate, in strict compliance with this Policy, your Personal Information in the event of a sale, transfer, or assignment, in whole or in part, of Beauvoir or our assets (for example, following a merger, consolidation, change of control, reorganization, bankruptcy, liquidation, or any other business transaction, including in the context of negotiating such transactions). In this case, we will inform you before your Personal Information is transferred and governed by another privacy policy.

3.4. Consent

We will only use your Personal Information for the purposes for which we collected it, in accordance with this Policy. We will seek your consent before using your Personal Information for purposes other than those set forth herein, subject to the exceptions provided by law, including when the new intended use is compatible with the purpose for which the Personal Information was originally collected.

To the extent possible, Beauvoir directly obtains consent from the concerned individual for us to collect, use, and communicate their Personal Information. However, if you provide us with Personal Information about other people, you must ensure that you have duly notified them that you are providing us with their information in addition to having obtained their consent for such communication.

3.5. Retention of Personal Information

Subject to applicable laws, we retain your Personal Information only for the time necessary to achieve the purposes for which this information was collected unless you consent to your Personal Information being used or processed for another purpose. As an indication, the duration of certain information may extend up to 7 years following the end of the Services provided by Beauvoir to you. In addition, our retention periods may be changed timely due to legitimate interests (for example, to ensure the security of Personal Information, to prevent abuse and violations, or to pursue criminals).

For more information on our retention periods, please contact our Privacy Officer using the contact details provided in Article 2 of this Policy.

4. YOUR RIGHTS

As a concerned individual, you can exercise the rights listed below by sending us a written request by email or mail to the attention of our Privacy Officer at the contact details provided in Article 2 above:

• You have the right to be informed of the Personal Information we hold about you, information about the purposes for which we have used and use your Personal Information;
• You have the right to request a paper copy of documents containing your Personal Information, subject to the exceptions provided by applicable law;
• You have the right to have the Personal Information we hold about you corrected, amended, and updated if it is incomplete, ambiguous, outdated, or inaccurate;
• You have the right to request the deletion of your Personal Information if its collection is not authorized by law;
• You have the right at any time to withdraw or modify your consent for us to process your Personal Information, subject to legal and contractual restrictions applicable;
• You have the right to ask us to stop disseminating your Personal Information and to de-index any link attached to your name that gives access to this information if this dissemination violates the law or a court order;
• You have the right to request that your Personal Information be communicated to you or transferred to another organization in a structured, commonly used technological format;
• You have the right to file a complaint with the competent authority for the protection of Personal Information, subject to the conditions provided by applicable law. To file a complaint with the Commission d’accès à l’information, please use the appropriate form available at the following address: https://www.cai.gouv.qc.ca/formulaires-et-lettres-types/

To respond to your request, you may be asked to provide appropriate identification documents or otherwise identify yourself. We will do our best to respond to you within a month from the receipt of your written request.

5. COOKIES AND OTHER TRACKING AND PROFILING TECHNOLOGIES

We use cookies and other tracking or profiling technologies (collectively, “Cookies”) when you access or use our Website or, unless you have configured your browser or device to block certain or all Cookies. These Cookies help us operate, protect, and optimize the Website, improve the Services, and personalize your browsing experience based on your interests. Cookies are small text files that a website saves on your computer, mobile device, or web browser when you first access a website. Cookies are used to collect, record, and transmit identifiers, image files, and other information, such as your preferred language, your IP address, the type and version of your browser, the type of device you use, and your device’s unique identifier, which allows the website operator to recognize your device and your browsing preferences and to ensure the pre-filling of forms or certain required fields during your subsequent visits.

If some of the Cookies we use are deleted at the end of each of your current browsing sessions, other Cookies are persistent and are kept on your device or your browser for the duration defined in the corresponding Cookie file to enable us to recognize your browser during your next visit to the Website.

Trusted third parties, such as Google Analytics or other similar Service Providers, may also use Cookies to collect this data for us, in accordance with their privacy policies.

Most of the information collected through Cookies is general and does not directly identify you. This information allows us, among other things, to ensure the operation and security of the Website, to improve your browsing experience, and to better understand the traffic and interactions that take place on it. Cookies do not cause any material damage to your computer or device and are not used to extract or infer your personal information.

5.1. Consent to the Use of Cookies

We request your prior consent before placing Cookies on your browser or device. You can choose to consent to the use of Cookies by clicking on the appropriate button of the banner presented to you when accessing the Website. You can also refuse or withdraw your consent to the use of Cookies at any time. In this case, you will need to delete and block or disable the use of Cookies via your browser settings.

Please note that disabling Cookies on your browser may affect your browsing experience on the Website and prevent you from using its features or some of our Services.

5.2. Management and Deletion of Cookies

You can change your browser’s Cookie settings, delete Cookies, and enable additional privacy settings, including the complete deactivation of Cookies, by going to the “Options”, “Settings”, “Preferences”, or “Help” menu of your browser, as appropriate. The following links can help you better understand how to manage Cookies depending on the browser you use:

• Cookie settings in Internet Explorer
• Cookie settings in Firefox
• Cookie settings in Chrome
• Cookie settings in Safari

You can refuse personalized advertising by activating the privacy functions of your mobile device, such as “Limit Ad Tracking” and “App Tracking Transparency” (iOS) and “Opt Out of Ads Personalization” (Android) to block all Cookies.

You can refuse to share information about your activities on our Website to Google Analytics by installing the Google Analytics opt-out browser add-on on your browser. This add-on prevents the JavaScript code of Google Analytics (ga.js, analytics.js, and dc.js) inserted on websites from sharing information about your visits to Google Analytics.

You can refuse Facebook interest-based ads by following Facebook’s instructions. For information on how Facebook interest-based ads work, please click here.

You can also unsubscribe from network advertising programs tracking your activities on various websites to provide you with personalized advertising content. To learn more, please visit the following pages:

• Network Advertising Initiative (NAI)
• Digital Advertising Alliance (DAA) opt-out page
• European Interactive Digital Advertising Alliance (EDAA);

6. SECURITY MEASURES

Beauvoir implements a series of reasonable physical, technological, and organizational security measures aimed at adequately protecting the confidentiality and security of your personal information against loss, theft, or any unauthorized access, disclosure, reproduction, communication, use, modification, or destruction. These measures include, among others, encryption, a firewall, access control, and confidentiality commitments from our Service Providers, etc.

Despite the above measures, we cannot guarantee the absolute security of your Personal Information. If you have reasons to believe that your Personal Information is no longer protected, please contact our Privacy Officer immediately using the contact details provided in Article 2 above.

7. MODIFICATIONS TO THIS PRIVACY POLICY

We reserve the right to update and modify this Policy at any time in accordance with applicable legislation. In the event of a modification, we will publish the revised version of the Privacy Policy and update the last update date at the top of this page. We encourage you to consult our Privacy Policy when you visit the Website to stay informed about how we process Personal Information. If you do not approve of the updated terms of the Privacy Policy, we invite you not to use our Website and Services any longer. Continuing to use our Website or Services after the publication of any changes constitutes acceptance of those changes.

8. LINKS TO THIRD-PARTY SERVICES

Occasionally, we may include on the Website references or links to websites, content, products, or services provided by third parties (“Third-Party Services”). These Third-Party Services, not operated or controlled by Beauvoir, are governed by privacy policies entirely separate and independent from ours. Therefore, we assume no responsibility for the content and activities of these sites. This Policy applies solely to the Website and the Services we offer and does not extend to websites, content, products, or services provided by third parties.

9. INDIVIDUALS UNDER THE AGE OF 16

We do not knowingly collect or use Personal Information from individuals under the age of 16. If you are under the age of 16, you should not provide us with your Personal Information without the explicit consent of your parents or guardian. If you are a parent or guardian and you learn that your child has provided us with Personal Information without consent, please contact us using the contact details provided in Article 2 above to request that we delete the Personal Information of this child from our systems.

10. RESIDENTS OF THE EUROPEAN UNION

This section applies to individuals located in the European Union and the European Economic Area. Our data processing activities for individuals in the European Union and the European Economic Area (“EEA”) are governed by the General Data Protection Regulation (“GDPR”). The GDPR requires us to provide the following information regarding your data protection rights.

10.1. Information regarding your data protection rights under the GDPR

Under the GDPR and for the purposes of this Policy, we are a data controller of your personal information.

If you are a resident of the EEA, the legal basis on which we rely for processing your personal data, as described in this Policy, depends on the information we collect and the specific context in which we collect it. We may process your personal data because:

• You have given us your consent to process your personal data for one or more specific purposes;
• Processing your personal data is necessary to perform a contract with you;
• Processing your personal data is in our legitimate interest and not overridden by your rights;
• Processing your personal data is necessary to protect your vital interests or those of another natural person;
• Processing your personal data is related to a task that is in the public interest;
• To allow us to comply with the law and our legal obligations;

If you are a resident of the EEA, you have certain data protection rights. Depending on the circumstances and in accordance with the GDPR, you have the following data protection rights:

• The right to access your personal data;
• The right to know the duration of retention of your personal data, their source (if not collected from you), and the safeguards taken in case of transfers of data outside the EEA;
• The right to request that your personal data be corrected if they are inaccurate or incomplete;
• The right to object, on legitimate grounds, to the processing of your personal data;
• The right to restriction of processing;
• The right to request the erasure (right to be forgotten) of your personal data;
• The right to refuse profiling or automated decisions;
• The right to data portability of your personal data;
• The right to withdraw your consent;
• The right to lodge a complaint with a data protection authority regarding our collection and use of your personal data. For more information, please contact your local data protection authority in the EEA: https://edpb.europa.eu/about-edpb/about-edpb/members_en.
• To exercise any of the rights listed above, please contact us using the contact details provided in section 10.2 below. To respond to your request, you may be asked to provide appropriate identification or otherwise identify yourself. We will process any request in accordance with applicable law and within a reasonable timeframe.

Please note that in some cases, particularly if you wish us to delete or cease processing your personal data, we may no longer be able to continue providing you with our Services.

10.2. Data Transfer

If we transfer data to Service Providers located outside of Quebec, in countries or to organizations that the European Union does not recognize as having an adequate data protection regime, we will ensure that appropriate safeguards are in place before transferring the concerned data, all in compliance with this Policy.

For more information regarding the adequacy decisions of the European Commission, please visit the following page: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/adequacy-decisions_en.

11. RESIDENTS OF THE UNITED STATES

[Note: The policy provided ends before any specific information for U.S. residents is offered, indicating this section might have been intended for further elaboration or customization based on user needs or applicable legal requirements.]

12. CONTACT US

Any question, request, comment, complaint, or concern regarding this Privacy Policy, our privacy practices, or your Personal Information should be directed to our Privacy Officer using the contact details provided in Article 2 of this Policy.

ANNEX 1 – Right to Object and Withdraw

We are committed to offering you a right of objection and withdrawal regarding your Personal Information.
The right of objection is understood as being the opportunity offered to internet users to refuse that their Personal Information be used for certain purposes mentioned at the time of collection.
The right of withdrawal is understood as being the opportunity offered to internet users to request that their Personal Information no longer appear, for example, in a mailing list.
To exercise these rights, you can contact us at these coordinates:
Postal code: J1H 5B9
Email: INFO[AT]BEAUVOIR.CA
Phone: 1 819 791 0895
Website section: https://beauvoir.ca/contact/